Australia Outsource

For practice owners. Not an agency.

We do your practice's marketing. For 50–60% less than an agency.

Google profile, website, socials, emails and Facebook ads, done by our outsourced team. Why less? Our costs are lower than an Australian agency's, and we pass that on.

Book a call See what your old patients are worth

Only 2 spots left at our launch price. No lock-in contract. No setup fee.

  • You film and approve. We do the rest.
  • We win back past patients, not just chase new ones
  • Already looking after a 32-year-old practice in NSW

The real cost

Four ways practices get it done now

Pick the one that sounds like you.

What it costs

$2,500–5,000 a month

That's what a social media manager typically charges for a standard retainer: two or three platforms, with content and reporting. An agency is often more expensive for the same core work. And that's social media only.

Source: Expert360, indicative Australian rates.

What it feels like

  • A contract that can be hard to get out of when it stops working.
  • Sometimes a setup fee before a single post goes out.
  • Promises of new patients, then a report that doesn't match your appointment book.
  • Often still paying someone else for your emails, flyers and website.

The Patient Path

Get found. Get chosen. Get remembered.

Patients take the same three steps before they book, and after. We look after every stop. The results below are real numbers from a 32-year-old chiropractic practice in NSW, shared without naming them.

Step 1

Found

Someone searches for a practice near them, or scrolls past one. Your Google profile, your search rankings, your website and your ads decide whether they see you.

  • Google profile posts
  • Replying to reviews
  • Keeping the website up to date
  • Blog posts
  • Facebook and Instagram ads

What we did for one practice

97/100

Phone speed score for their homepage, up from 77, after our speed fixes.

Google PageSpeed Insights, phone test, 27 Aug 2026
Step 2

Chosen

Before they book, they check you out: your website, your reviews, your Instagram and Facebook. The practice that looks active is the easier one to choose.

  • Scripting videos
  • Video editing
  • Posting and managing your pages
  • Your website

What happened for one practice

3.3x

Instagram reach: 144,674 accounts, up from 44,428.

Jul to Sep 2026 vs Jul to Sep 2025 (Instagram Insights). Counts organic posts and ads together: we make the organic posts, their ads partner runs the Meta ads.
+139%

More likes and comments per Instagram post: 9.1, up from 3.8, across 93 posts.

Jul to Sep 2026 vs Jul to Sep 2025 (Instagram)
2.9x

Facebook post engagement: 21,696, up from 7,485. New followers up 263%.

Jul to Sep 2026 vs Jul to Sep 2025 (Facebook Insights). Counts organic posts and ads together: we make the organic posts, their ads partner runs the Meta ads.
Step 3

Remembered

After the first visit, they need to keep hearing from you. And the ones who drifted off need a reason to come back.

  • Weekly emails
  • Getting old patients back in
  • Automations and email funnels
  • Flyers, brochures, TV display ads

What happened for one practice

5–10

Patients back through the door a quarter, from emails alone. No ad spend.

Reactivation system (confirmed July 2026)

Organic and paid, side by side

They grew together

We make and post their organic content from what their team films. Their ads partner runs the Meta ads. This year, visits from both went up at the same time.

Website visits by channel, 1 Jan to 19 Oct 2026 vs the same dates in 2025 (Google Analytics)

Visits from paid social (Meta ads)+380%
2025: 8302026: 3,980
Visits from organic social+29%
2025: 1,1822026: 1,525
20252026

One practice's numbers after consistent work, week in, week out. Every practice is different. We don't promise results. We promise the work gets done.

Not an agency. An outsourced team.

What you get with us

Plenty of Australian practices already outsource their admin. We do the same for everything your patients see. Here's how it works.

You film and approve. We do the rest.

Scripts, editing, posting, emails, ads, your Google profile and your website, all done by one team. So you're not managing a handful of different people.

New patients, yes. And the ones you've had.

Your software sends a reminder. We work out who's drifted off, write the emails and keep them going. Of 23 practice-marketing providers we checked, only 3 mention winning back past patients.

At one NSW practice: 5–10 patients back a quarter from emails alone.

Everything stays in your name.

Your Google profile, your website, your pages, your ad account, your list. Leave whenever you like and take it all with you.

Checked before it reaches you.

Every post and email is checked against AHPRA's advertising rules before you sign it off.

AgencyFreelancersAustralia Outsource
Lock-in contractSome doDependsNone
Setup feeSome doDependsNone
Who manages it allUsually an account managerYouOne team, every stop
What you're promisedUsually more new patientsTheir one jobThe work gets done
The billOften more than $2,500–5,000 a month, for social alone$1,000–2,500 a month for social alone50–60% less than an agency, for all of it

Agency and freelancer rates: Expert360, indicative Australian rates.

What we take off you

What's still on your plate?

Tick everything you or your team are still doing yourselves. Then book a call about the lot.

Social media

Emails

Google Business Profile

Website

Printed and in the practice

Ads

The Reactivation Scorecard

How much are your old patients worth?

Answer a few quick questions about your practice. In 60 seconds you'll see roughly what your old patient list is worth each month, and which patients to bring back first.

  • No patient records needed
  • Works for chiro, physio, osteo and dental practices
  • Your results show straight away. Nothing to sign up for.
Start the scorecard Rather talk? Book a call

Our launch price

Only 2 practices at this price. Then it goes up.

We're opening two spots at our launch price. Once they're filled, the price goes up.

Now you know what we do. So we did the maths for you.

Here's the least each job costs to hire out in Australia, and the hours it takes every month. Untick anything you've already got covered.

Then tell us who else does all of it, for one monthly fee, 50–60% less than an agency.

That's why it's only two.

Book a call to grab a spot

Only 2 spots left at our launch price. No lock-in contract. No setup fee.

If you hired it all out

The lowest real prices we could find in Australia, a month. Untick anything you already have covered.

The work it takes, every month0Hours where the sources give them.

If you're not paying someone for this, it's being done after hours by you or your team. Or it isn't getting done.

Three ways to get it done

Hire each job outNine people to find and manage. from about $3,600 a month
Hire a marketing assistant in-houseAverage salary plus 12% super, before leave, workers comp, software and recruiting. from about $5,300 a month161718
With us: all nine jobs, one team, one monthly fee Less than an agency charges for social media alone
Where these numbers come from
  1. Digital Zoop: Google profile plans (Starter $99, Growth $199 a month + GST)
  2. Panda Websites: Google profile plans (5 hours a month)
  3. Expert360: social media manager rates (standard retainer $2,500–5,000; agencies often cost more)
  4. BeKonstructive: social media packages (Growth $1,800 a month for 12–16 posts with reels on 2 platforms; around 10 hours a month minimum)
  5. Adelaide Socials: freelance social media manager hourly rates
  6. Airtasker: social media advertising costs (campaign management $300–2,000 a month)
  7. One Click Digital: Facebook ads manager cost
  8. GoldenWeb: website care plans ($129 a month + GST, 1 hour of updates)
  9. WP Creative: WordPress maintenance cost (1–2 hours a month)
  10. Payscale: freelance writer with blogging skills, Australia (AU$33.75 an hour, small sample)
  11. Orbit Media (US): average time to write a blog post (3 hours 20 minutes)
  12. Genix Digital: email marketing cost in 2026 (from $600 a month; 10–15 hours a month in-house)
  13. Bright Dental Marketing: reactivation ($197 a month + $15 a booked patient)
  14. Airtasker: flyer design (median $75 a job)
  15. Snapper Studio: design retainer (10 hours a month, including flyers)
  16. Payscale: marketing assistant average salary AU$56,931 (2026)
  17. SEEK: marketing assistant average salary $57,011 (1,703 job ads)
  18. ATO: super guarantee is 12% from 1 July 2025

The lowest published Australian prices we could find, mostly ex GST (some sources don't say). Hours are what the source states, or its price divided by its own hourly rate; a dash means no honest figure. Blog: an Australian freelance writer's average hourly rate times the average time to write a post. Some Google profile plans include review replies, so untick reviews if yours does. Reactivation is priced per patient booked, so the hire-it-out total leaves those fees out. In-house: a full-time marketing assistant's average salary (Payscale, SEEK) plus 12% super, divided by 12.

Fair questions

Questions practice owners ask

How much does it cost?

It depends on what you hand over. Book a call and we'll give you a straight number. As a guide, expect 50–60% less than an Australian agency would charge. Our launch price is open to two practices only.

Is there a lock-in contract?

No. There's no lock-in contract.

Is there a setup fee?

No. There's no setup fee to get started.

Do you run Facebook ads?

Yes, Facebook and Instagram, run by the same team that makes your posts. Ad spend is separate: you connect your own card to Meta, so it's charged to you directly.

Is this just for chiropractors?

No. Chiropractic, physio, osteo and dental practices all need the same jobs done. The results on this page come from a chiropractic practice.

Why is it so much cheaper?

Our costs are lower than an Australian agency's, and we pass that on. You pay for the work itself, with no lock-in contract and no setup fee.

So are you an agency?

Not the usual kind. You get one outsourced team doing all of it, with no lock-in, no setup fee and no big promises.

Is this marketing?

Yes. We call it the Patient Path: how patients find you, choose you and come back.

Same work. 50–60% less.

Book a call and we'll give you a straight number for what you'd hand over. Or start with the 60-second scorecard and see what your old patients are worth.

Book a call Start the scorecard

Only 2 spots left at our launch price. No lock-in contract. No setup fee.

Prefer email? roffer@roffermonajan.com

Book a call Get your score